Welcome toThe Swan Shopping Centre

A shopping centre in the heart of the Yardley community. The Swan has a range of big name stores, alongside independents and cafes to take a break.

There's a free car park with over 800 spaces to make your visit even easier. With everything you need right on hand, you'll never want to leave!

Valentines Gift Guide
Valentine’s Gift Guide
Finding a gift for Valentine’s Day can be a tricky affair, that's why we are here to help you make the perfect choice!
The grinch at the Swan
The Grinch and Cindy Lou
Everyone’s favourite Christmas sourpuss is coming to The Swan.  Get ready for him to cause chaos this Christmas at the shopping centre.
Black Friday at The Swan Shopping Centre
Black Friday
The most deal-tastic day of the year is here on Friday 29 November and we’ve put together some of the top bargains to snap up at the centre! 
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